News and Brews

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Cash in a Sick Day for Opening Day with SweetWater Brewing Company

This Friday, April 7, 2017, the Pirates take on the Atlanta Braves at PNC Park for Opening Day! Cash in a sick day and cheer on the Pirates with SweetWater Brewing Company specials at Diamond Market Bar & Grill in Market Square and BeerHead Bar & Eatery in the North Shore. 

Diamond Market Bar & Grill Opening Day Special:  $5.00 SweetWater Goin’ Coastal draft all day

BeerHead Bar & Eatery Opening Day Special:  $6.00 SweetWater Goin’ Coastal 16oz cans all day 

2nd Annual Flying Dog Boil

Join Hough’s, Flying Dog and Copper Kettle for their 2nd Annual Dead Rise Crab Boil during Pittsburgh Craft Beer Week.

They’re cooking things up in the kettles and serving this feast family style. Gather your group and purchase your tickets when they go on sale Wednesday 3/22 at 1pm.

Purchase your tickets at

Limited Release Alert! Magic Hat Brewing Co. “Wee Heavy Champ”

On a search for new beers, seasonal favorites and limited releases to give your palate a taste of something new? Magic Hat has answered your wishes with their limited release “Wee Heavy Champ,” a Scotch Ale hidden notes of caramel and chocolate that help disguise it’s 8% ABV. 

But wait there is more. Tucked up west of Burlington are the majestic waters of Lake Champlain, full of diverse populations in and around it’s shores. This brew was created in celebration of these ever-wonderful waters. Proceeds of the sales will benefit the Lake Champlain Committee. It is only on the market for a limited time so keep your eyes open for the brew. 

#BeerOfTheWeek Boulder Beer’s “Hola Maria”

It is starting to feel a bit more like Spring—but with Pittsburgh weather, sometimes you never know. When you’re looking for a bit of light in your life you can look towards Boulder Beer’s “Hola Maria,” a Mexican-style ale with a sunny disposition and vibrant golden color. Bright, easy-going, smooth and always refreshing, Hola Maria is brewed with malted wheat to ensure a soft mouth-feel. You’ll get a delightful response with a full flavor in this light crisp ale largely impart to the slightly unfiltered portion of the brewing process.

Clocking in at 5.2% ABV and 15 IBU, this seasonal beer is the perfect treat if you’re looking for something easy and light to drink to unwind. The design of the cans and tap allude to a fiesta of flavors that you can expect upon your first sip.

Southern Tier Brewing Co’s Pittsburgh Brew’d #3: Oatmeal Porter Release

Southern Tier Brewing Company has been quite busy since joining the Pittsburgh neighborhood. Concocting new brews made in Pittsburgh, for Pittsburgh, this series makes us feel right at home. Join STBC PGH on March 29, 2017 for the release of their 3rd Pittsburgh Brew’d beer, a luscious Oatmeal Porter. They’ll tap it as soon as they open at 11am, so join them early to get yours or stop by in the evening!

About the brew: Caramel & Chocolate malts define the roasted, toasted smoothness while a hefty helping of oats kicks in a creamy richness. Delicately hopped with Centennial & Willamette.

New Sam Adams Rebel IPA – Juicier and Brighter than Old Formula

NEWS FROM: Samuel Adams 

BY: Zak Stambor, Chicago Tribune

It isn’t that Rebel IPA, Samuel Adams’ first flagship IPA, was a bad beer — it wasn’t — but it’s never been particularly interesting.

To me, Rebel IPA has always felt like a focus group-tested beer. Unoffensive, uninspired and unoriginal. Given that the Boston Beer Co. is a publicly traded company, Rebel IPA always seemed like something the suits ordered up. Even so, Rebel IPA was controversial from the get-go. Nearly as soon as the beer made its debut, it sparked a backlash from brewers like Lagunitas founder Tony Magee, who argued the beer was Sam Adams’ effort to take over the tap handles of Lagunitas and other West Coast brewers.

Samuel Adams is using a mix of seven hops in its reformulated Rebel IPA. (Samuel Adams)

After all, while Sam Adams has made its fair share of India pale ales over the years — from the West Coast-style Oregon IPA it produced in the ’90s to Latitude 48 IPA — IPAs were never a major focus for the brewery until it rolled out Rebel IPA in 2014.

We tried our share of unique twists on IPAs, which were cool, but we figured, ‘Why not do one straight down the middle?'” says Jim Koch, Samuel Adams founder and brewer.

Almost immediately the beer was one of the top-selling craft beers, despite middling scores on beer-centric sites such as BeerAdvocate and RateBeer.

Though Rebel IPA sold well, earlier this year it got a makeover to help it keep pace with a rapidly changing IPA landscape. “There are new hops coming out every year,” Koch says. “There are a number of hops available today that weren’t available four or five years ago. What was state-of-the-art five years ago seems boring today.”

Now I know there’s nothing more corporate than a manufacturer boasting “new recipe” or “new formulation.” But this one is worth trying.

Produced using seven hops — Mosaic, Cascade, Simcoe, Centennial, Chinook and two experimental varieties known as HBC 566 (which adds notes of orange, lemon/lime and eucalyptus) and HBC 682 (a bittering hop that adds an earthy aroma) — and Sam Adams’ two-row malt blend, the new Rebel IPA is markedly brighter and juicier, significantly less piney, with pronounced citrus and tropical fruit notes.

Read the full article, here. 

Michelob ULTRA Brings a Different Kind of Six-Pack to Amazon Alexa

America’s Fastest Growing Beer Brand Launches Anheuser-Busch’s First Ever Amazon Alexa Skill.


Michelob ULTRA today launched a free, dedicated skill on Amazon Alexa, called ULTRA 95, just in time for spring. This is also the first skill introduced by an Anheuser-Busch brand. Michelob ULTRA celebrates those who embrace an active, balanced lifestyle, and the ULTRA 95 skill taps into the cutting-edge voice recognition aspect of Alexa to deliver 12 customized fitness workouts to beer drinkers who enjoy staying active physically as much as they enjoy gathering with friends for a beer.

There are 12 different workouts on the ULTRA 95 Alexa skill, divided into three different categories: Strength, Conditioning, and Flexibility.

  • The Strength category includes four different workouts: Upper Body, Lower Body, Full Body, and Core.
  • The Conditioning category includes five different workouts: Fat Loss, High Intensity Interval Training, Cardio, Tabata, and Warm Up/Pre-Run.
  • The Mobility category includes Yoga, Stretch, and Warm Down/Post-Run.

ULTRA 95 is free to enable for anyone who is over 21 years of age and has an Alexa-enabled device such as the Amazon Echo, Echo Dot, and Amazon Tap. Each of the 12 audio workouts are designed to be quick and efficient, burning approximately 95 calories (the same number that’s in every serving of a Michelob ULTRA) in 10 minutes or less without the need for specialized equipment.

“We recognize that the pursuit of fitness is unique to each consumer and we wanted to deliver a new fitness option that would give our drinkers the flexibility to continue their active, balanced lives,” said Azania Andrews, vice president, Michelob ULTRA. “Our ULTRA 95 skill on Amazon Alexa uses innovative speech recognition technology to provide consumers with easy, instantaneous-to-access workouts that help them stay fit, and have fun in the process, no matter how busy their lives get.”

Michelob ULTRA partnered with Rodale Inc., the global health and wellness content company, to tap leading fitness experts and certified trainers to design an array of custom workouts. ULTRA 95’s fast, effective workout programs deliver targeted results with cross-discipline instruction from BJ Gaddour, Fitness Director at Men’s Health, Jen Ator, Fitness Director at Women’s Health, and Budd Coates, Training Director at Runner’s World. Each workout can be accessed within seconds of enabling the skill on Alexa, and are designed to deliver a quick, effective, and challenging set of exercises perfect for those who prioritize staying fit.

To launch ULTRA 95, the brand is hosting a studio workout in New York City today, the first day of spring and the start of what’s often recognized as “workout season”, at Spring Studios. Attendees will go through the exclusive workouts developed for the ULTRA 95, and afterwards will have the opportunity to ice down with Michelob ULTRAs and take in the first sunset of spring.

For information on Michelob ULTRA, visit or the brand’s pages on Facebook, Twitter and Instagram. 

Budweiser Releases Locally-Inspired Team Cans to Celebrate America’s Hometown Spirit

Available just in time for Opening Day, Budweiser’s new team cans capture the localized pride and fandom of Major League Baseball


This spring, the King of Beers is raising one to hometown fans, who embody the spirit of America’s favorite pastime. With the return of baseball season, Budweiser will introduce customized, specialty MLB team cans featuring unique designs created by local artists who each represent Budweiser’s values and celebration of the pursuit of the American dream. Budweiser’s limited-edition cans will arrive on Opening Day.

Designed in partnership with local artists and baseball enthusiasts, Budweiser’s MLB team design cans bring to life the true ambition and personality of each team and its hometown, featuring some of the most iconic elements of each city like the palm trees in Los Angeles to the Gateway Arch in Budweiser’s hometown of St. Louis. Each artist was hand-selected to create the unique, locally-inspired designs, based on their personal connection to their team’s ambitious history and the fans that support the home team. The cans will each be wrapped in one-of-a-kind, personalized artwork to celebrate Budweiser’s commitment to the game while offering fans a way to support their teams from the first pitch to the last out.

“Baseball and the culture it created is a true celebration of the American spirit,” said Ricardo Marques, vice president, Budweiser. “This year, we wanted to leverage our long-standing partnership with MLB to raise a toast to the fans by giving them a piece of their hometown to enjoy right in the palm of their hand with our MLB designed team cans.”

Budweiser’s support of Major League Baseball is engrained in the brand’s DNA, with a rich heritage and history of partnership spanning more than 30 years.

“Budweiser has been a great MLB partner for a long time and continually evolves its marketing connected to our sport,” said Noah Garden, MLB Executive Vice President, Business. “These custom-designed cans are another terrific example of Bud’s support and their ability to connect with our fans.”

Penn Brewery’s lagering caves very cool — 55 degrees to be exact



In Penn Brewery‘s beer garden, there is a wooden door with large rocks piled against the base to keep people from entering.

That will soon change.

Because on the other side of the door is the brewer’s past and present, which they are almost ready to reveal: A series of lagering caves dug into the side of Troy Hill more than 150 years ago.

“They dug them out, blasted them — whatever technology they had in the 1860s for making deep caves,” says Corey Little, Penn Brewery’s chief technology officer, while standing in a cavern at the mouth of the cave system. “This could be attractive. Get this opened up, get lighting in — this could be a very cool space.”

The caves, which are a constant 55 degrees, were used to cool lagers before refrigeration made them obsolete. So far, Penn Brewery officials have found four main caves, stretching as much as 150 feet back. They twist, they dip, they interconnect and they spiderweb farther and farther into the underground.

But for decades they were sealed off, opened only, history shows, during projects when contractors would dump construction materials in them: walls, framing, doors, window — in short, a lot of junk.

So Penn Brewery decided to clean them out.

They brought in dumpsters and hauled the junk away. They cleaned out the entry cavern — which is bricked with an arched ceiling — then moved deeper into the cave system.

The opening cavern is almost ready for display. Sandy Cindrich, Penn Brewery’s co-owner and president, says the plan is to open up the cavern, at least for viewing, as soon as the beer garden opens.

As for the rest of the caves — “That’s hard hat territory,” Little says.

“This stuff,” he says, pointing to the walls of the entry cavern, “is very sturdy. We could have it to the point where an engineer would declare it structurally sound. But once you get past (the entry cavern), then we do have some concerns about what we could do. It’s natural stone, and natural stone cleaves, it falls. It would be great to give tours someday, but …”

But not yet. Cindrich says Penn Brewery is looking into grants from preservation groups including the Pittsburgh History and Landmarks Foundation and the Senator John Heinz History Center, to see what the options are. There are old lagering drums back there, and they would love to be able to showcase them and other brewing artifacts in a museum-like setting inside the caves.

“There are so many new breweries popping up, but this is something nobody else has,” Cindrich says. “It really highlights the tradition of brewing in Pittsburgh, and we’re just proud of the fact that we can still brew here where there is so much history. It’s something that makes us unique, and something we’d like to showcase.”

There could be more caves, Little adds. They just haven’t found them yet.

In other news at Penn Brewery:

• Anyone driving past the loading docks on Vinial Street will have noticed a fair amount of digging in recent months. Turns out, crews dug into the hill and built a massive retaining wall to the side of the brewery to give the operation space to expand. Right now, it’s being used for parking. But the plan, Cindrich says, is to eventually erect a structure there, likely for storage. That way, the brewery would no longer have to rent space in a Spring Garden warehouse.

• Inside the brewery, work recently was completed on the installation of a new small batch brewing system. Head brewer Nick Rosich says the system will help with research and development. Under the existing brew system, the smallest batch he can make yields 300 cases of beer, which is not ideal, given the hit-and-miss nature of experimentation.

“With this system, before we move something over (to the main system), we can fine-tune the product,” Rosich says.

The first batch will be brewed next week: A Scottish wee heavy that will be named “Wee Jags.” A session IPA is also planned.

Of course, Penn Brewery’s staple products will remain its lineup of lagers.

But the small batch system “gives us the flexibility we didn’t have before to try new things,” Cindrich says.

Chris Togneri drank a Penn Dark after exploring the lagering caves. Seemed appropriate. Reach him at or on Twitter @ChrisTogneri.

Yuengling Simplifies Packaging for a More Modern Look



America’s oldest brewery is evolving to a more modern look.

D.G. Yuengling & Son today announced that, after three decades, it is updating the packaging for its Traditional Lager as well as Light Lager and Black & Tan porter brands.

Despite a newer, more simplified look, the refreshed packaging maintains the feel of a heritage brand and prominently features the Pennsylvania brewery’s eagle and barrel icons while calling out its roots as “America’s oldest brewery.”

“We’ve improved the shelf pop with the elevated imagery that better communicates the authenticity and craftsmanship of America’s oldest brewery,” Yuengling director of marketing Tyler Simpson told Brewbound.

Highlighting the eagle and barrel symbols is a callback to Yuengling’s genesis in 1829 as the Eagle Brewery, Simpson added.

One of the goals of the redesign was to “better align our packaging across our three core brands,” Simpson said, and the new packaging does create a more unified shelf set. It also simplifies what was once crowded messaging on labels and packaging. It’s a case of addition by subtraction with a simplified message, color palette and font choices.

The woodcut-style design with an engraved-style of eagle will be a “powerful and distinct” differentiator from other packaging in the category, Simpson said.

“We are confident this will have an impact from sales perspective and an image and equity perspective as well,” he said. “This is really an opportunity for us to stand out from elevated image standpoint.”

Yuengling’s 99-calorie Light Lager brand also got a makeover. The new blue, cream and white color scheme for Light Lager is intended to reposition the beer as “a refreshing sessionable light beer alternative,” Simpson said. In the past, the brand had a much darker and heavier cream and red look.

“We think it better communicates the refreshing taste appeal of Light Lager,” Simpson said. “We’re super excited about that brand going forward.”

The new designs are Yuengling’s response to an increasingly crowded and competitive marketplace. Simpson said the company decided to evolve based on wholesaler and consumer feedback to “premiumize” and “clean up” the look of its products.

“That was one of our objectives: strengthen through simplification,” Simpson said. “In the past, we had so many different messages and elements on the packs. We thought there is power in simplifying.”

The rebranding effort, led by the brewery’s internal design team with support from Pennsylvania-based Bailey Brand Consulting, was more than a year in the making, Simpsons said.

“This is something that we championed ourselves,” he said. “The Yuengling family are firm believers in the upgrades we’re making.”

The new packaging is slated to hit store shelves next month with the launch of Yuengling’s beer in Indiana via Monarch Beverage, Indiana Beverage and Five Star Distributing. Other markets will begin receiving the new packages as retailers deplete their inventories, Simpsons said.

Simpson wouldn’t put a dollar figure on the rebranding effort, saying only that “a significant investment” was made to replace printing assets.

Yuengling ranked as the No. 1 craft brewery in U.S. last year, according to the Brewers Association. The company also grew dollar sales 7 percent in grocery, convenience and multi-outlet stores, according to market research firm IRI Worldwide. Its Traditional Lager offering finished the year up 7.4 percent, with dollar sales in excess of $295 million, and Light Lager ended the year up 6.2 percent with more than $54 million in sales, according to IRI.

Read the full article, here. 

Rhinegeist Now in Western PA

Rhinegeist is headed to the Steel City! We’re excited to partner with Rhinegeist and help them expand their distribution to Pittsburgh and across Southwestern Pennsylvania. Draft brews are currently available, with cans arriving in May.

They’ll be kicking things off with a jam-packed launch week starting Monday, 3/20. To peruse the full slate of events, as well as an info-filled press release, cruise over to our official Pittsburgh launch page, here or view below. 


Monday, March 20th

PORK & BEANS | 4pm-7pm
136 6th St Pittsburgh, PA 15222

HOUGH’S | 7pm-9pm
563 Greenfield Ave Pittsburgh, PA 15207

649 Penn Ave, Pittsburgh, PA 15222

Tuesday, March 21st

THE URBAN TAP | 5pm-7pm
216 S Highland Ave Pittsburgh, PA 15206

FUEL & FUDDLE | 5pm-8pm
212 Oakland Ave Pittsburgh, PA 15213

HARRIS GRILL | 7pm-9pm
5747 Ellsworth Ave Pittsburgh, PA 15232

Wednesday, March 22nd

1000 Park Place Drive Washington, PA 15301

220 S Highland Ave, Pittsburgh, PA 15206

Thursday, March 23rd

BLUE DUST | 7pm-10pm
601 Amity St Homestead, PA 15120

4305 Butler St Pittsburgh, PA 15120

THE BEERHIVE | 5pm-7pm
2117 Penn Ave Pittsburgh, PA 15222

Friday, March 24th

942 Penn Ave Pittsburgh, PA 15222

Saturday, March 25th

Wexford Plaza, 10576 Perry Hwy Wexford, PA 15090

GIANT EAGLE SETTLERS RIDGE MARKET DISTRICT | 1pm-3pm |100 Settlers Ridge Center Dr Pittsburgh, PA 15205

5550 Centre Ave Pittsburgh, PA 15232

111 Siena Dr, Upper St. Clair, PA 15241





(7.2% | 75 IBU)

Available in 1/2 bbls & 1/6 bbls draft (cans in May)
Truth is an intensely hopped, dry IPA, with Centennial, Citra, Amarillo, and Simcoe hops.





(4.8% | 20 IBU)

Available in 1/2 bbls & 1/6 bbls draft (cans in May)
A bright blonde ale with light honey cereal tones, Cougar is hopped with Crystal and Bravo for notes of mandarin and citrus.





(8.5% | 98 IBU)

Available in limited 1/6 bbls draft (cans in May)
Intense and refined, Knowledge delivers notes of resinous pine, dank sap, pithy grapefruit, and ripe pineapple. Bone dry, lightly-colored and slightly hazy, this brew is a hop head’s dream.




Semi Dry Cider

(6.2% | 0 IBU)

Available in 1/2 bbls & 1/6 bbls draft (cans in May)
Cider fermented to amplify the fragrance and essence of the apple whilst achieving a delightful, lip smacking dryness.




(6.2% | 0 IBU)

Available in 1/2 bbls & 1/6 bbls draft (cans in May)
A bright and dry Rosé cider, Bubbles is packed with notes of peach and cranberry. It’s a tart and juicy brew built for springtime that pours a brilliant reddish-pink.






(5.6% | 45 IBU)

Available in 1/2 bbls & 1/6 bbls draft (cans in May)

This single hopped pale ale detonates upon the palate with a brilliant array of dank, tropical fruit, grapefruit blossom, mandarin orange, and blueberries.

Available from March through May.


Whole Foods Wexford Pub 1 Year Anniversary


On Saturday, March 18th from 12-2pm, come celebrate the one year anniversary of Whole Food Wexford’s Pub! The beloved brew pub has become a haven for beer lovers of Western PA so they clearly have something to celebrate. With the introduction of Rhinegeist to Pittsburgh markets, this could be one of your first tastes of the brew. 

In addition to Rhinegeist’s “Truth IPA,” “Mosaic” and “Semi-Dry Cider” Whole Foods Wexford Pub will have some of their other favorites on tap. Sierra Nevada Trip Woods Biere de Garde, Lagunitas High Westifield BA Coffee Stout and Deschutes 2016 Abyss BA Stout, just to name a few. 

St. Patrick’s Day Parade Specials

Looking for the best bar specials on Parade Day, Saturday, March 11th? We’ve got you covered! 


  • Riley’s Pour House specials: Guinness, Harp and Smithwicks


  • Allegheny 6 Pack & Doghouse: $6.50 Guinness drafts and a shot of Jameson


  • Wingharts- Market Square – Parade Day special:  Guinness and Sweetwater 420 cans
  • Pork & Beans Parade Day special: Coors Light Green Beer and Guinness drafts
  • Beer, Lime and Sunshine: Coors Banquet 24oz Cans – 2 for $5 and 12 Pack 12oz cans for$12.00.

New Castle

  • The Crane Room in New Castle specials: $2.75 22oz Coors Light Green Cup Special (keep the cup)

New Kensington

  • Gunny’s in New Kensington specials: $2 Coors Light drafts and $4 Guinness drafts

North Hills

  • Cenci’s – 2 locations Wexford & Cranberry Twp-$3.50 22oz Coors Lights/$4 Guinness
  • Perrytowne Draft House special: $3 Guinness drafts

  • Shenanigan’s Babcock Blvd specials: $3 Coors Light 22oz. drafts, $5 20 oz. drafts

North Shore

  • Mcfaddens specials: $3 Coors Light and Guinness


  • Garage Door in Oakland specials: $9 buckets of Coors Light (5 bottles)

Shady Side

  • William Penn Tavern specials:  $2.50 Coors Light bottles all day 

South Hills

  • Bee’z Bistro & Pub: $3.50 22oz Coors Lights
  • The Wheel Bar & Grille: $3 22oz Coors Lights
  • Hot Shots South Park Saloon: $3 22oz Coors Lights
  • Getaway Cafe: $2.50 Coors Lights/$5 Guinness
  • Shawn Ryan Pub: $3.00 22 oz Coors Light Green Cup

South Side

  • Wingharts Parade Day specials: Guinness and Sweetwater 420 cans
  • Claddagh Specials: Guinness drafts, Harp drafts , Smithwicks drafts
  • Marios South Side: $4.00 22 oz Coors Light Green Cup
  • The Flats special: $4.00 22 oz Coors Light Green Cup
  • Tweleve on Carson special: $3.00 22 oz Coors Light Green Cup

Station Square

  • Hard Rock Cafe Pittsburgh specials: on Coors light, Guinness , Harp, Smithwicks drafts

Strip District

  • Mullaney’s Harp & Fiddle Parade Day celebration


  • Eagles Club in Verona specials:  $3.75 Guinness cans $2.25 Coors Light 16oz aluminums

#BeerOfTheWeek | Atwater Brewery’s Whango Mango Wheat

Where are all the wheat beer lovers? In era of IPAs, wheat beers rarely get the credit or the prestige the deserve. Atwater Brewery acknowledges this need for a seriously good beer. Following the trend of seasonal fruit beers, we’re excited to feature “Whango Mango Wheat” from Atwater Brewery. This American-style wheat beer don’t stray far from the malt bill of their German Weizen cousins, but have much less of a “yeasty” characteristic. 

With a cloudy blonde color, it has a sweet and crisp scent thanks to the mango. Don’t fret, the taste isn’t overwhelmingly mango. It has a mildly-sweet flavor that is actually quite refreshing. It is a the perfect beer to enjoy when you’re looking for something light and fresh with a bit of excitement. 

ABV: 4.9% | IBU: 14

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